Yesterday, I read a long forum conversation that started after someone posited the argument that pay per click advertising was an all-around superior option to article marketing.
I can’t go a week without seeing someone bring up the old “links vs. content” debate.
The other day, I saw someone questioning the value of good copywriting relative to [...]
Sylvia Rolfe was kind enough to solicit my opinion on some key aspects of effective article marketing recently as part of her “Master Article Marketing” product. Sylvia’s launching the ebook today and I’m happy to be listed among her interviewees.
Take a look if you’re interested in finding out what eleven different active article marketers have [...]
One of the most frustrating things about this business is the lack of solid data supporting various content-based strategies. Some of us have a very good idea of what works, but we don’t always have the numbers to prove it. Even when we do have numbers, the inherently subjective nature of relative content quality complicates [...]
I just finished reading yet another forum post griping about EzineArticles.com.
I don’t think the sun sets and rises with Chris Knight and his crew, but the constant vitriol spewed in EZA’s direction and all of the petty complaints leave me completely dumfounded.
I’ve used the site personally and in conjunction with clients for about [...]
I write articles. As a marketer, I rely heavily on article marketing strategies. As a “freelancer”, I produce winning articles for my clients. This list represents my considered opinion regarding some of what goes into a successful article. Here are five characteristics of fantastic articles:
Quality writing. Don’t let those people preaching quantity over quality lead [...]
Heard of Pageflakes? It’s one of the many personalized start page options out there. It’s also a handy little tool for Internet marketers.
You can set up a Pageflakes account faster than Al Franken can yell “recount”. You’ll get a personalized subdomain that you can rig up to meet your needs. Pageflakes [...]
Your keyword research is part of the heart and soul of your Internet marketing efforts. That’s true for everyone and particularly true for those who are tying to corner the SERP market on longtail keywords. You spend hours finding those longtail gems with great search numbers and weak competition.
You would never willingly share [...]