Tuesday, December 30th, 2008
Yesterday, I read a long forum conversation that started after someone posited the argument that pay per click advertising was an all-around superior option to article marketing.
I can’t go a week without seeing someone bring up the old “links vs. content” debate.
The other day, I saw someone questioning the value of good copywriting relative to [...]
Saturday, December 27th, 2008
“It doesn’t matter if it’s 2:00 a.m. in the morning”!
There are over 7,000 Google-recognized instances of that line’s use (in quotes, by the way) on the web.
Over 7,000 sites are reminding visitors that digital products are available 24/7.
Fine. That’s a valid reminder, especially in niches that might not be mega tech-savvy.
I’m sure “it doesn’t [...]
Monday, November 17th, 2008
I write articles. As a marketer, I rely heavily on article marketing strategies. As a “freelancer”, I produce winning articles for my clients. This list represents my considered opinion regarding some of what goes into a successful article. Here are five characteristics of fantastic articles:
Quality writing. Don’t let those people preaching quantity over quality lead [...]
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Also tagged article marketing, article writer, article writing, articles, bum marketing, content, freelance writer, freelancer writing, SEO content, web content, writer
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Friday, October 31st, 2008
Good Internet marketers understand. They need to know what their prospective customers want when they’re involved in the process of market research and product production. They find niches, figure out what the folks who populate those niches are jonesing for, and create resources to fill those needs.
Then, they go out and hire a [...]
Tuesday, October 21st, 2008
I don’t consider myself a bum marketer. I do make significant use of articles in my personal affiliate marketing efforts and some of what I do undoubtedly mirrors the now-famous Travis Sago methodology. However, I’ve dressed the process up to the point where it doesn’t really resemble Sago’s stripped down system.
In some cases, [...]
Thursday, October 16th, 2008
They say “the money is in the list” and they might be right. However, they don’t say “the money is in every list” and that’s definitely right. Lousy autoresponders, lousy results. Period. This post is directed to every person out there who’s marketing via email.
Every once in awhile, I hop on [...]