Tag Archives: search engine

Rethinking the Mythological Duplicate Content Penalty… It’s Really the Unique Content Advantage

Let’s start with a simple and true statement:
There is no such thing as a Google duplicate content penalty.
It does not exist.  Period.  Don’t believe me?  Fine.  Believe Google.
That’s right, the fine folks at the Big G have told the world that there is no duplicate content penalty.  None.  It’s a lie.  It’s a myth.  It’s [...]

Keyword-rich content and the “inevitable” quality trade-off… I don’t believe it…

No one likes reading material that was written purely for the sake of getting Google’s attention.
There are few things more annoying than web content that exists solely to register with search engines.  You know the kind of thing I’m talking about. People detest keyword-rich content.
“Dentist Altoona Pennsylvania is a great idea if you have a [...]