Yesterday, I read a long forum conversation that started after someone posited the argument that pay per click advertising was an all-around superior option to article marketing.
I can’t go a week without seeing someone bring up the old “links vs. content” debate.
The other day, I saw someone questioning the value of good copywriting relative to [...]
I write articles. As a marketer, I rely heavily on article marketing strategies. As a “freelancer”, I produce winning articles for my clients. This list represents my considered opinion regarding some of what goes into a successful article. Here are five characteristics of fantastic articles:
Quality writing. Don’t let those people preaching quantity over quality lead [...]
Warning: I’m not shy about self-promotion, as this post will demonstrate.
About a week ago I decided that I wouldn’t mind adding a new writing client to the Big Red Notebook family. I decided to line one up by offering a one-time special and announcing it via this blog and Twitter.
The idea mimicked that [...]
Your keyword research is part of the heart and soul of your Internet marketing efforts. That’s true for everyone and particularly true for those who are tying to corner the SERP market on longtail keywords. You spend hours finding those longtail gems with great search numbers and weak competition.
You would never willingly share [...]
No one likes reading material that was written purely for the sake of getting Google’s attention.
There are few things more annoying than web content that exists solely to register with search engines. You know the kind of thing I’m talking about. People detest keyword-rich content.
“Dentist Altoona Pennsylvania is a great idea if you have a [...]