Tag Archives: SEO

I’m falling in love with my comment spam…

I’m falling in love with my comment spam.  Seriously.
No, it’s not because I get a kick out of reading a series of disjointed phrases describing various prescription medications and/or lewd photo-viewing opportunities.
After years of quickly deleting my comment spam, I’m now using it.
Spammers are annoying little monsters, but they aren’t stupid.  They know a few [...]

Crunching some article marketing numbers

One of the most frustrating things about this business is the lack of solid data supporting various content-based strategies.  Some of us have a very good idea of what works, but we don’t always have the numbers to prove it.  Even when we do have numbers, the inherently subjective nature of relative content quality complicates [...]

Rethinking the Mythological Duplicate Content Penalty… It’s Really the Unique Content Advantage

Let’s start with a simple and true statement:
There is no such thing as a Google duplicate content penalty.
It does not exist.  Period.  Don’t believe me?  Fine.  Believe Google.
That’s right, the fine folks at the Big G have told the world that there is no duplicate content penalty.  None.  It’s a lie.  It’s a myth.  It’s [...]

Keyword-rich content and the “inevitable” quality trade-off… I don’t believe it…

No one likes reading material that was written purely for the sake of getting Google’s attention.
There are few things more annoying than web content that exists solely to register with search engines.  You know the kind of thing I’m talking about. People detest keyword-rich content.
“Dentist Altoona Pennsylvania is a great idea if you have a [...]

The value of directory links… Someone explain why I’m wrong, please…

I want to suck up to Google just as much as the next guy and, as we all know, that means spending some time securing backlinks.
That comes easy for some projects. Others, however, can’t hope to rely on link-baity goodness to secure those links. I’m a cheapskate and I live in fear that [...]

Google applauds good content, legit links… Same as it ever was…

Attention all freelance writer types and content specialists out there: Google is writing great ad copy and testimonials for you. Again.
Google’s own Maile Ohye offered a little lesson about “Good Times with Inbound Links” at the Official Google Webmaster Central Blog. Maile’s talking about how Google wants to rate your sites… [...]